Jake Tanner
Co-Founder

Jake Tanner

Co-Founder

Nationally respected for his marketing tech savvy, Jake has taught SEO and other cutting edge strategies to thousands of people across the world. A former professional video gamer, he is constantly pushing the boundaries of what’s trending in digital marketing. Unlike most next-level thinkers, Jake has a strong commitment to teaching and sharing what he knows and helping others develop their skills.

Jeff Knauss
Co-Founder

Jeff Knauss

Co-Founder

While he eschews accolades, Jeff is a visionary marketer and leader whose infectious attitude and approach to generating client success is one of the pillars of our agency. Raised on a skateboard and fueled by an obsession with client success, he brings style and integrity to everything he does, and never gives less than everything. Don’t be surprised to get a great idea in a 3am email from Jeff.

Sarah Mastrangelo
VP of Operations

Sarah Mastrangelo

VP of Operations

Helping to shape work places and nurture culture with companies ranging from start-ups to big brands, Sarah’s ability to read and interact with people at a personal level meshes well with her overall business acumen. Thoughtful in everything she does, her vision for business and personal growth keeps the Hyve humming. A dedicated mother with a great sense of style and a dynamic personality, Sarah engages each situation in a way that provides solutions that fit perfectly. The world needs more Sarahs like ours.

Kylie Joyner
Content Marketer

Kylie Joyner

Content Marketer

A genuine curiosity and a theatre background give Kylie a special filter that helps her create content and build strong followings for our clients. Living abroad and the courage to jump into challenges with both feet have made Kylie a must-have on any digital engagement. Humble and driven, her sense of adventure and willingness to get in the customer’s mindset make her a one-of-a-kind marketer.

Sarynna Servello
Senior Account Manager

Sarynna Servello

Senior Account Manager

Born to be an account manager, Sarynna thrives in hectic situations, and loves to make sense of the madness. Her loyalty and dedication to her clients (and an obsession with fitness) make her a trusted resource and brand steward. Not afraid to roll her sleeves up or share a new idea, Sarynna puts the brand and the right thing first. Incredibly organized, she’s strong yet approachable.

Brian Heffron
Lead Web Developer

Brian Heffron

Lead Web Developer

Brian’s a Digital Superhero with a great origin story. Since his parents bought their first desktop in 1995, Brian has been creatively developing websites, art and designs. A passion for design and innovation continues to fuel a skill set that was primarily self taught. Brian looks at life through a different lens than everyone else, and our agency’s and client’s lives are better off for it. Country music, nerd culture and client results are a few of the things that Brian lives for.

Christy Mulberger
Operations Manager

Christy Mulberger

Operations Manager

Dependability. Meaningful and measurable results. These are a few of the hallmarks of Christy Mulberger. She was blessed with the innate ability to draw insights out of data. The blessing for our clients is that she translates that into powerful strategies and reports that us normal people can understand. Her ability to make numbers relatable is a breath of fresh air for our team and clients, and she’s the exact same way personally. She’s thoughtful, honest and transparent. The way good digital marketing analytics should be. Except for her being a Penn State fan, she’s perfect for our agency and your brand.

Alex McEachron
Senior Digital Marketing Producer

Alex McEachron

Senior Digital Marketing Producer

Alex is a decisive, driven and dedicated digital marketer. With her sleeves rolled up and a team-first mentality, she brings an insatiable appetite for learning, ice cream, country music and digital marketing to work every day. Alex is one of those people who excels in a trial by fire, and is constantly searching for new trends in technology and how brands make real connections. Whether she’s working out or optimizing a client’s AdWords campaign, she pushes herself to deliver maximum impact with ruthless efficiency. That’s just how she rolls.

Dan Russell
Client Development Manager

Dan Russell

Client Development Manager

An entrepreneurial spirit with an unrelenting tenacity, Dan leaves it all on the field on behalf of our clients and his teammates. Experienced in coding and developing digital technology, he’s a hustler that Jay-Z would be proud of and he’s the type of person you’d want to babysit your kids. He’s also ambidextrous, a die-hard Bills fan and believes in people over profit.

Anja Godlewski-Dykes
Senior Account Manager

Anja Godlewski-Dykes

Senior Account Manager

What do you get when you cross Wonder Woman with a creative, strategic thinker that just gets things done? Anja, that’s what. She seeks out adventure when delivering on behalf of our clients or when living her daily life. But not recklessly… Her thoughtfulness and attention to detail is the difference, It keeps budgets running with cool efficiency and creative messaging coming in hot when engaging client audiences. She’s got a lot of love for consumer behavior and how to influence, but not so much for sharks or procrastinating. If you were starting a team to get things done right, she’ll be your first choice (and maybe to catch a ‘Cuse hoops game with, too).

Marco Primerano
Digital Marketing Producer

Marco Primerano

Digital Marketing Producer

If you crossed George Carlin with Gronk, injected some thoughtful intelligence and threw in a whole bunch of creativity, you’d get the foundation for our man Marco. He has a penchant for emotive storytelling, and believes communication in all forms should be positive and thought-provoking. An adventurer by nature, he approaches life and business with fearlessness and adaptability. He’s a great person to have on your side, whether it’s at a concert, in a foxhole or developing an SEM campaign.

Connor DeHaan
Senior Graphic Designer

Connor DeHaan

Senior Graphic Designer

Never settle. Stay hungry. These are the words of House DeHaan. His creative talent is only matched by his knack to lock in like a sidewinder missile. The rare combination of immense ability and being a sincere, approachable human, Connor is driven by elevating art and design. A bit of an old soul, he doesn’t rest until he’s done right by the brand he’s working on. Whether he’s shredding powder on the slopes or rocking out to Lynyrd Skynyrd, you can rest assured that he’s doing it with all his heart.

Dave DiProsa
Regional Director

Dave DiProsa

Regional Director

Marketer by trade, advertiser by blood. Fiercely loyal, he’s a safe harbor in the tempest of today’s business world. Dave’s passionate and driven to help our partners succeed. He has an engine that doesn’t stop, but his calling card is his calm, easy demeanor. The perfect person to meet with and get strategic advice to help move your brand forward. Or learn the best music to DJ a hockey game, just ask his 3 sons. Dave’s thoughtful, kind, insightful and builds strong bonds for brands (and people). Whether he’s skydiving solo or leading a brainstorming meeting, he jumps in head first. Every. Time.

Olivia Angerosa
Digital Marketing Manager

Olivia Angerosa

Digital Marketing Manager

When you work with Olivia, you’re immediately struck by her fearlessness, great sense of humor and her team-first mentality. Her style and fashion is constantly evolving and that part of her nature is what draws her to digital marketing.  Evolution and dependability. Two things that you want in a marketing partner and a friend. Through these two areas, she has built her own path to becoming a digital maven. She plays hard and works even harder. Olivia makes our team better everyday.

Bridget Hohl
Account Manager

Bridget Hohl

Account Manager

A student of history with an eye on the cutting edge, Bridget can give you goosebumps quoting JFK or inspiring you with her vision of digital marketing’s future. With a unique style that is only matched by her passion for marketing, Bridget brings it all day, every day. With her love for guerrilla marketers, classic fashion and modern brands, she is a great ally to be in the trenches with. Honey bees, graphic tees and strong CPC’s. That’s how our girl throws down.

Gabrielle Gleason
Digital Marketing Producer

Gabrielle Gleason

Digital Marketing Producer

Charitable, persistent & bold…we call this the Gabby Gleason Trifecta. A firm believer in giving for the greater good makes Gabby a great teammate to have in the agency and on the lacrosse field. While gifted with a strong vocabulary, the word “defeat” is one she does not recognize. Gabby refuses to settle and does whatever it takes to get the job done right. Whether that means testing a new campaign ‘til the break of dawn, or cross-checking a midfielder cutting into the crease, Gabby is always in it to win it.

Maggie Tripodi
Digital Marketing Producer

Maggie Tripodi

Digital Marketing Producer

Born with the gift of creativity and driven by a hunger to communicate goodwill, Maggie’s aptitude for illustrating and emotional story-telling creates a synergistic effect that could play a guitar solo on the Grinch’s heartstrings. Maggie’s lifelong fascination of human behavior gives her an innate ability to understand how consumers operate. If there’s a trend involved, it better be a marketing trend or Maggie’s not following it. As a natural born leader Maggie stands up for what she believes in, even if that means standing a little longer for the perfect stout beer.

Tommy Lenkiewicz
Digital Marketing Analyst

Tommy Lenkiewicz

Digital Marketing Analyst

Whether Tommy’s analyzing his data reports or his wardrobe at home, the results are always the same: impeccable. The only thing groovier than his excel graphs is his everyday swagger, with a flash that would make Adobe blink twice. A diehard Villanova sports fan with a not so guilty pleasure for Taco Bell, Tommy knows how to recover and thrive from any type of defeat. While most run away from competition, Tommy fearlessly storms headfirst into the stampede — always ready to take his shot, making him a force to be reckoned with in any ad agency.

Sarah Tackabury
Director of Account Services

Sarah Tackabury

Director of Account Services

Sarah lives her life by a three-word mantra: “Get ‘Er Done.” Unlike Larry, or any other cable guy, Sarah creates a lasting connection with every client and never puts their needs on hold. Don’t bother telling Sarah to take a work break because the only things she plans on breaking are marketing records and comfort zones. Whether you’re looking to plan a comprehensive ad campaign, or a night out to see Bad Company with some good company, Sarah is the director you want by your side.

Ashley Neal
Creative Project Manager

Ashley Neal

Creative Project Manager

Donuts, sarcastic wit, and golden retriever puppies are all things that make this designer-by-trade tick. A Rochesterian at heart, this artistic virtuoso brings a flair of design fused with a background in psychology that would even dazzle George Eastman in a Kodak moment. With years of experience in marketing and project management, Ashley is always ready to lead the charge on a new challenge. Whether she is planning out her latest DIY project or perusing the vinyl’s at The Sound Garden, creativity is at her core.

CJ Santoferrara
Account Coordinator

CJ Santoferrara

Account Coordinator

Young and driven by his ambition, CJ is as passionate about digital marketing as he is about the Yankees, cat shirts, and Syracuse Basketball. Teamwork makes the dream work, whether it’s running a successful ad campaign, discovering the newest trends, or being a teammate in a game of Call of Duty, CJ is your man. CJ prides himself on his impeccable work ethic and the ability to be personable. In any and every field, CJ is constantly striving to be the very best, like no one ever was.

Josh Elander
Digital Marketing Analyst

Josh Elander

Digital Marketing Analyst

A historian, a radio host, and a cyclist walk into a bar… this is no joke, this is our Renaissance Man, Josh Elander. An observant night owl with a heart of gold and an ear for great music, Josh’s engine runs on measurable data and a good Guns N’ Roses jam. While most kids were fed fruits and vegetables growing up, Josh’s household only served marketing for breakfast, lunch, and dinner. If you happen to see a typo lying around this side of town, you better tell it to run because the grammar police are on the prowl and Josh is the Chief.

Emily Neveldine
Account Manager

Emily Neveldine

Account Manager

An old soul with a young heart, Emily shapes her life and her campaigns around kindness and hard work. Whether she’s rescuing dogs from a shelter, or a client’s brand from losing publicity, Emily has an ability to help anyone reach their goals. Punctual as a star, Emily’s hobbies shine brightly; from hiking to see a morning sunrise, to soldering jewelry in a timely fashion. You’d better believe her burning passion translates seamlessly into her work, leaving any client over the moon.

Patrick Brown
Digital Marketing Coordinator

Patrick Brown

Digital Marketing Coordinator

A workplace chameleon with a not so hidden social media presence. If you’re looking to have your marketing campaign go viral, you came to the right guy. Patrick Brown’s a natural born leader who creates his own path in life, all while keeping his eye on the ever-changing tides of trends. An open mind and a calming aura, it’s hard not to feel an instant connection with Patrick. Whether he is hitting his target markets or aiming towards the sky, you can expect excellent results.

Aidan Russo
Digital Marketing Producer

Aidan Russo

Digital Marketing Producer

Have you met Aidan? A media enthusiast with an unquenchable thirst to grow a client’s brand, Aidan has an ability to effortlessly ignite consumer interest and popularize a brand in a way that would put Kris Jenner to shame. Outside of the office, you can find Aidan at the Biergarten sipping a stein, or even in a different country grooving around at a music festival. Whether Aidan is creating ads or serenading the office, you can expect heads to turn and both to finish on an unforgettable high note.

Sarah Malavenda
SEO Specialist

Sarah Malavenda

SEO Specialist

With a mindful spirit and a New York state of mind, Sarah brings a lighthearted demeanor mixed with a relentless work ethic that could enlighten any agency. As an SEO Specialist with a healthy obsession for travel, when Sarah’s not raising a client’s organic rankings, you can find her raising altitude in the mountains and flipping frowns along the way. Whether she’s surfing the web to get a client’s name higher on a SERP, or windsurfing to get her board higher off the sea, expect to be blown away.

Kylee Shaughnessy
Digital Marketing Assistant

Kylee Shaughnessy

Digital Marketing Assistant

Kylee shapes her life and her work around kindness and creativity. Inspired by disruptive advertising, Kylee works toward marketing campaigns that start with a crazy idea and end with a client smiling ear to ear. Reaching the best target market for a client comes as naturally to Kylee as reaching the best Target deals on a treat-yo-self day. Whether she’s challenging conventional thinking in a marketing campaign, or ripping through waves on her Jet Ski, expect Kylee to go full throttle.

Scott Cole
Graphic Designer

Scott Cole

Graphic Designer

Whether you’re looking for an honest opinion on a design project or the secret to growing a fantastic beard, Scott will give you a candid answer… without the Photoshop. A self-taught drummer obsessed with creating solutions for clients, Scott is a natural at creating brand awareness along with neighborhood awareness with his late-night jam sessions. Detail oriented and deadline driven, Scott thrives under pressure. From skydiving, to a 3 PM nap, Scott’s always down for a good time.

Natalie Mandel
Account Manager

Natalie Mandel

Account Manager

Looking for Natalie? You can find her outside of the box, where she does most of her thinking. She’s an ‘80s music fanatic, and a rollerblading buff with an old-school work ethic. Once Natalie gains speed don’t try to slow her down, or you might get Rick-Rolled. Natalie’s passion for what she does stems from the passion of her clients. Whether she’s helping a client crush their goals, or helping a friend crush some brews by the lake, Natalie is 100% committed to everything she does.

Katie Oja
Account Manager

Katie Oja

Account Manager

Efficient processes, controversial ads, and feline friends are just a few of the things that get Katie’s dopamine rushing. A relaxed demeanor and a curious mind make Katie approachable to even the crankiest curmudgeon. Katie loves searching for creative ways to problem solve as well as hunting for the best craft beers. She always finds a way to finish on top, whether it’s getting a client’s ad top of mind, or being the first to visit the latest microbrewery.

Meredith Opitz
Account Manager

Meredith Opitz

Account Manager

Meredith’s foundation of life is built on healthy relationships and a sick obsession with Doritos. A connoisseur of delectable dishes—with an Instagram Blog to prove it—the secret to Meredith’s success is a heart filled with kindness and a belly filled with grub. When she isn’t problem-solving with clients, you can find her solving murder mysteries on the telly while trying to crack the case of “The Disappearing Doritos.”